JSW Greentech Enters Electric Bus and Truck Market with AMPSTAR Brand
JSW Greentech Limited, the electric commercial vehicle company of the JSW Group, has rolled out a new brand called AMPSTAR. Through this name, the company will build and market electric buses and trucks for Indian buyers. The vehicles will carry the endorsement AMPSTAR: powered by JSW.
The move marks the group's formal foray into commercial mobility, a segment where electric uptake is picking up across cities and freight corridors.
A Complete Package, Not Just Vehicles
AMPSTAR has been positioned as an end-to-end mobility solution. Along with the vehicles themselves, customers will receive charging infrastructure, operating solutions, financing routes and after-sales support. The aim is to make the switch to electric easier for fleet operators.
Buyers can pick power configurations ranging from 150 kW to 500 kW. Ownership choices include outright purchase, leasing and Battery as a Service (BaaS), among other models.
Where the Vehicles Will Be Made
Manufacturing will take place at a 90-acre integrated EV facility at AURIC in Chhatrapati Sambhajinagar, Maharashtra. The company calls it India's largest such plant, with the capacity to produce 15,000 electric buses and trucks annually.
The facility will feature the country's first pre-treatment and electro-deposition (PT-ED) process for bus production, a technique widely seen in mature auto markets. An automated truck-cabin line and an integrated battery ecosystem will also be part of the setup.
Built for Indian Roads
The company has developed the base logic, software and algorithms for the full electric drivetrain in-house. This gives its engineers the flexibility to customise vehicles for individual customer needs.
The design also includes a double cooling battery system and a high strength monocoque chassis, both tailored to Indian climate and road conditions.
On the bus side, the portfolio will stretch from 7 to 18 metres, serving staff transport, city, intercity and school segments. For trucks, the company starts with a 55-tonne tractor-trailer, with tippers and fixed-body dumpers planned in the months ahead.
What the Leaders Said
Sajjan Jindal, Chairman of the JSW Group, called the venture an act of nation-building. He argued that India should run its people and goods movement on power generated within the country rather than imported fuel. While global oil prices cannot be controlled, he said, dependence on them can be. He stressed that customers will opt for electric only when the economics stack up, not out of sentiment.
Parth Jindal said the team spent months engaging with customers and stakeholders before designing around the complete customer journey, since real adoption barriers extend well beyond the vehicle. He explained the brand name too: 'Amp' derives from Ampere, the unit of electric current, while 'Star' stands for aspiration, leadership and progress.
CEO Sumit Mittal said the vehicles are being designed, engineered and manufactured in India from the ground up, using the company's own drivetrain and software, and built for Indian roads and operating conditions.
Why It Matters
A large industrial group entering commercial EVs at scale could speed up fleet electrification. Options like BaaS may lower upfront costs, which remains a key hurdle for bus and truck operators. Pricing and launch timelines are expected as production picks up.